[E–pub/E–book] What Great Salespeople Do

  • ebook
  • 288
  • What Great Salespeople Do
  • Michael Bosworth
  • en
  • 06 September 2018
  • 9781283395656

Michael Bosworth ✓ 6 Free download

Free download What Great Salespeople Do ò PDF, eBook or Kindle ePUB Elling Michael Bosworth along with veteran sales executive Ben Zoldan synthesize discoveries in neuroscience psychology sociology anthropology and other disciplines combining it all into a field tested framework helping you break down barriers build trust forge meaningful relationships and win customer. EXcellent in a long line of great strategic sleigh books by Mike This one goes where no other sales training book has gone in in looking at the science of seeing through emotional connection and the power of story Must read if you are in B2B software tech sales and marketing

review What Great Salespeople DoWhat Great Salespeople Do

Free download What Great Salespeople Do ò PDF, eBook or Kindle ePUB Ationships with buyers Until now this has been considered an innate talent What Great Salespeople Do challenges some of the most widely accepted paradigms in selling in order to prove that influencing change in buyers is a skill that anyone can learnThe creator of Solution Selling and CustomerCentric S. Where s the science There s a short chapter that s dedicated to explaining what the authors feel are the core scientific concepts of the book left brainright brain dominance and mirror neurons Left brainright brain has essentially been proven false and the significance of mirror neurons is still unproven yet they re treated as cornerstones of modern neuroscience in this book The other science they use comes from non scientists like Malcolm Gladwell tipping points and Seth Godin tribes both of whom have reputations as excellent storytellers who nevertheless disregard evidence to solidify their conclusionsThe remaining content relies almost exclusively on personal anecdotes and New Age touchy feely nonsense to support the author s points about how to sell Occasionally they ll say something like Whoa that sounds like something suited to right brain people not left brain or hey that guy didn t utilize mirror neurons correctly but that s about it It s really frustrating to see science so blatantly abused in order to sell bullshit If you want to tell people about how you have successfully sold products or services in the past great But don t pretend that you ve got a solid foundation of science to support your conclusions when you re planning on using anecdotes and TEDx worthy pop sci as your primary means of proof Madame Zola unproven yet they re treated as cornerstones of modern neuroscience in this book The other science they Earwig and the Witch use comes from non scientists like Malcolm Gladwell tipping points and Seth Godin tribes both of whom have reputations as excellent storytellers who nevertheless disregard evidence to solidify their conclusionsThe remaining content relies almost exclusively on personal anecdotes and New Age touchy feely nonsense to support the author s points about how to sell Occasionally they ll say something like Whoa that sounds like something suited to right brain people not left brain or hey that guy didn t Normal utilize mirror neurons correctly but that s about it It s really frustrating to see science so blatantly abused in order to sell bullshit If you want to tell people about how you have successfully sold products or services in the past great But don t pretend that you ve got a solid foundation of science to support your conclusions when you re planning on

characters º PDF, eBook or Kindle ePUB ✓ Michael Bosworth

Free download What Great Salespeople Do ò PDF, eBook or Kindle ePUB This groundbreaking book offers extraordinary insight into the greatest mystery in sales how the very best salespeople consistently and successfully influence change in others inspiring their customers to say yesTop performing salespeople have always had a knack for forging connections and building rel. In the spirit of a recent update from Kerry I wanted to share with everyone a recommendation for a great business book to read The book What Great Salespeople Do is primarily targeted at sales but the message is applicable to just about anyone that needs to communicate an idea to someone ie everyone at Pariveda all levels This is one of the best business books I have read in a long time and I strongly recommend that everyone consider reading it if you could benefit from better communication skills The premise of the book is relatively simple people comprehend best through story As an example In the past several years I have been expected to attend networking events and freuently While there are several groups that put on good content I was usually anxious when the free form socialization starts and I need to introduce myself to someone new I would often talk with people and share facts about myself lived in Georgia my whole life 5 years at Avanade 2 years at BlueFletch now I m at Pariveda or facts about Pariveda 10 years old headuartered in Dallas general IT consulting These facts never seemed to engage the listener I had been working on creating stories from these but this is the first book that has provided a story framework that is really helping me to develop an interesting story about Who I Am and Who I Represent among other stories from my professional and personal history I m still in the early days of practicing the activities and behaviors espoused in the book but I already feel confident that I can tell my stories in a compelling way I suspect there are others out there that could eually benefit from such a framework which is why I m sharing this